MORE THAN A BUILDING, BUT A WAY OF LIFE
SRG Holding introduces one of the most exciting investment opportunities in Dubai right now.
A community-driven living experience for the dreamers and doers of the world.
Selection of fully-furnished loft apartments in the heart of Dubai.
Starting from AED 1,175,888*
A community-driven living experience for the dreamers and doers of the world.
Selection of fully-furnished loft apartments in the heart of Dubai.
Starting from AED 1,175,888*
LOCATED IN
BUSINESS BAY
BUSINESS BAY
THE CONTEMPORARY
BUSINESS DISTRICT
OF DUBAI
BUSINESS DISTRICT
OF DUBAI
UPSIDE is located in Business Bay, the contemporary business district of Dubai, minutes away from Burj Khalifa, Dubai Canal, the Financial District and Dubai`s creative hub, D3.
Business Bay's dynamic atmosphere appeals to a significant number of professionals leading international and local businesses. Additionally, its advantageous location near Downtown Dubai, Sheikh Zayed Road, and other major highways presents an attractive investment opportunity.
Business Bay's dynamic atmosphere appeals to a significant number of professionals leading international and local businesses. Additionally, its advantageous location near Downtown Dubai, Sheikh Zayed Road, and other major highways presents an attractive investment opportunity.
With intention at the heart of the design, all spaces have been created with attention to detail to achieve the goal of facilitating hassle-free living and connection. The one of a kind common spaces offer a plethora of opportunities for memory creation and experiential living.
When in need of privacy, the compact, yet functional and purposeful approach to the design of the units, give the feeling of the perfect sanctum for the 21st century resident. The neutrals of the rooms maintain the warmth of a home, juxtaposed to several vibrant elements in the space, resulting in that ‘just right’ feeling.
When in need of privacy, the compact, yet functional and purposeful approach to the design of the units, give the feeling of the perfect sanctum for the 21st century resident. The neutrals of the rooms maintain the warmth of a home, juxtaposed to several vibrant elements in the space, resulting in that ‘just right’ feeling.
STAY
AT UPSIDE
AT UPSIDE
GAME CHANGING CONVENIENCE IN OUR FURNISHED UNITS AND
ONE-OF-A-KIND SHARED SPACES DESIGNED AROUND FUNCTIONALITY AND BRINGING PEOPLE TOGETHER. YOU DO THE LIVING, WE’LL HANDLE THE REST.
ONE-OF-A-KIND SHARED SPACES DESIGNED AROUND FUNCTIONALITY AND BRINGING PEOPLE TOGETHER. YOU DO THE LIVING, WE’LL HANDLE THE REST.
STAY
AT
UPSIDE
AT
UPSIDE
THE UNITS
UPSIDE BOASTS AN ENVIABLE LOCATION AND FULLY FURNISHED UNITS OF SUPERIOR QUALITY. THIS IS WHY ITS THE MOST EXCITING INVESTMENT OPPORTUNITY IN DUBAI RIGHT NOW.
At UPSIDE life comes with no strings attached. A flexible contract and an all- inclusive bill give access to an entire ecosystem of services and amenities.
AVAILABLE FROM AED 1,175,888*
THE POOL & TERRACE
SUN LOVERS AND PROFESSIONAL CHILL-OUT DEVOTEES – BEWARE! YOU’RE NEVER GOING TO WANT TO LEAVE THIS PLACE.
The 10/10 spot to share moments or just kick back and relax – totally up to you. Whether you’re heading out for a quick work break or setting up for a day in the sun – as soon as you step foot on the terrace, you’ll feel the vibe of ultimate relaxation wash over you.
THE POOL & TERRACE
THE DECK & GARDEN
WELCOME TO YOUR OUTDOOR PLAYGROUND, WHERE THE CHOICE OF PASTIME IS TOTALLY UP TO YOU – SHOOT SOME HOOPS WITH YOUR NEIGHBORS, PLANT IN THE ORGANIC GARDEN OR JUST DO YOUR THING AND KICK BACK SOLO WHILE WATCHING THE SUNSET.
WELCOME TO YOUR OUTDOOR PLAYGROUND, WHERE THE CHOICE OF PASTIME IS TOTALLY UP TO YOU – SHOOT SOME HOOPS WITH YOUR NEIGHBORS, PLANT IN THE ORGANIC GARDEN OR JUST DO YOUR THING AND KICK BACK SOLO WHILE WATCHING THE SUNSET.
Envision this, its 6:11PM, sunset hour. You close your Slack, and head on down to the 3rd floor. On your left, the guys from the 8th floor throwing hoops, on your right the chef from the 5th is hosting another mouthwatering supper club. You spot your neighbor Zaid with his French Bulldog Pablito. Yep, solid sunset hour energy.
THE GYM
THE SPACE WHERE BODY AND MIND MEET, HEADS GET CLEARED AND BARS GET RAISED.
Whether you like your workouts laid-back or locked-in, we have the equipment and space to suit all personalities, moods and levels. With our residents organizing their own group classes, the summer bod can be a reality all year round.
INVEST IN UPSIDE
Unique place with special atmosphere located in Business Bay, the contemporary business district of Dubai.
Offering selection of spacious fully-furnished units with a post-completion payment plan.
Offering selection of spacious fully-furnished units with a post-completion payment plan.
THE HIGHEST YIELDS IN BUSINESS BAY
FROM JUST AED 1,175,888*
FROM JUST AED 1,175,888*
LIVE THE UPSIDE
UPSIDE HAS BEEN DESIGNED FOR THE DREAMERS AND DOERS OF TODAY'S FAST PACED AND CONTINUOUSLY CHANGING WORLD.
SO WHAT IS THE UPSIDE WAY OF LIVING?
SO WHAT IS THE UPSIDE WAY OF LIVING?
STAY
UPSIDE is a community driven, hassle-free living experience where people can connect, belong and grow.
SOCIALIZE
Our indoor and outdoor communal spaces have been built to inspire sharing, connection and a sense of belonging.
CONNECT
Inspiring cultural, social and educational community events, designed to encourage creativity, growth and connection.
COWORK
The opportunities are endless when you’re in the right place. Our coworking spaces have everything you may need to get that deep focus time in, collaborate with other change makers or come up with your next groundbreaking idea.
EAT
Fresh and nutritious food to kick off the day, a caffeine fix in between zoom calls or an early dinner with friends. We ensure you’re fueled up all day long.